Skip to main content
Focus Media
  1. Home
  2. Case Studies
  3. Cute Seal Website and Brand Films

Vancouver product video production · Cute Seal

Cute Seal: Brand website design and product films.

Focus Media designed Cute Seal’s current brand website and produced its baby-care brand film, plus commercials for sunscreen, wash-and-care products and vitamin D. The website and four selected films give the brand and its products a consistent presentation.

Cover of the Cute Seal baby-care brand film produced by Focus Media
Published Cute Seal work: a baby-care brand film and a series of product commercials.

Project context

A product range needs both a brand story and clear product introductions.

A baby-care company has to explain what connects its products while helping shoppers tell them apart. The selected Cute Seal work covers diapers, training pants, wipes, cotton tissues, sunscreen, a wash-and-care set and vitamin D. A brand film introduces the range; separate commercials give individual products room to be understood.

Delivered by Focus Media

A brand website and four focused films.

  1. 01Design of the current cuteseal.com brand website
  2. 02Baby-care brand and product-range film
  3. 03Sunscreen product commercial
  4. 04Wash-and-care set commercial
  5. 05Vitamin D product commercial

How the work creates value

From watching an ad to exploring the brand website.

The Cute Seal website designed by Focus Media gives customers an ongoing place to explore the brand and its products. The brand film introduces the range, while the individual commercials give specific products a focused presentation.

Real work and delivery capability

Watch the original brand and product films.

Explore the current Cute Seal brand website designed by Focus Media and the published brand and product films. Product information in the films retains its original publication context; current specifications and instructions belong to the brand.

Official Cute Seal brand logo
Brand website

Cute Seal Brand Website Design

Focus Media designed Cute Seal’s current brand website, presenting its brand and product range alongside the company’s films.

Explore brand website
Video cover: Cute Seal Baby-Care Brand Film
Published production

Cute Seal Baby-Care Brand Film

The 2016 baby-care brand film and the 2019 product commercials are publicly available, showing how different products were presented within one brand.

Explore published production

More Focus Media work

Explore related brands and interview series.

Current updates and related insights

Continue with the thinking behind this work.

Explore recent films, project updates and ideas for your own business marketing.

FAQ

Three questions about Cute Seal Website and Brand Films

What did Focus Media deliver for Cute Seal?

Focus Media designed Cute Seal’s current brand website and produced a baby-care brand film plus separate commercials for sunscreen, wash-and-care products and vitamin D. The website and films present both the overall brand and its products.

How do a brand film and product commercials work together?

The brand film introduces the company and its product range. A product commercial concentrates on one item. Businesses can place each format on the relevant website page and use it in appropriate social content.

Can Focus Media produce a video series for another consumer brand?

Yes. We can start with a priority product and plan the brand film, product commercials and platform versions around the product range, production needs and intended channels.

Start a project like this

Make your products easier to understand and your brand easier to remember.

Tell us which product you want to introduce and where you plan to share it. Focus Media will plan a focused brand or product film.

Free AI Customer Acquisition Assessment