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Vancouver product video production · Cute Seal

Cute Seal: Brand films and product stories.

Focus Media produced a baby-care brand film and separate commercials for sunscreen, wash-and-care products and vitamin D. Four selected films show how a consistent brand can give different products a focused presentation.

Cover of the Cute Seal baby-care brand film produced by Focus Media
Published Cute Seal work: a baby-care brand film and a series of product commercials.

Brands and interview series

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The customer problem

A product range needs both a brand story and clear product introductions.

A baby-care company has to explain what connects its products while helping shoppers tell them apart. The selected Cute Seal work covers diapers, training pants, wipes, cotton tissues, sunscreen, a wash-and-care set and vitamin D. A brand film introduces the range; separate commercials give individual products room to be understood.

Delivered by Focus Media

One brand film and three focused product commercials.

  1. 01Baby-care brand and product-range film
  2. 02Sunscreen product commercial
  3. 03Wash-and-care set commercial
  4. 04Vitamin D product commercial

How the work creates value

Give the brand and each product a useful piece of content.

The brand film introduces Cute Seal as a whole. The individual commercials offer a focused presentation for a product page, brand website or social post. Bringing work from 2016 and 2019 into one collection also shows the value of a continuing series: the library can grow while keeping a recognisable brand presentation.

Real work and delivery capability

Watch the original brand and product films.

This page presents completed Focus Media production work. Product information appears in its original publication context; current specifications and instructions belong to the brand.

Video cover: Cute Seal Baby-Care Brand Film
Published production

Cute Seal Baby-Care Brand Film

The 2016 baby-care brand film and the 2019 product commercials are publicly available, showing how different products were presented within one brand.

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Current updates and related insights

Continue with the thinking behind this work.

Explore recent films, project updates and ideas for your own business marketing.

FAQ

Three questions about Cute Seal Brand and Product Films

What video-production work is included in this Cute Seal case?

The collection includes a baby-care brand film and three separate commercials for sunscreen, a wash-and-care set and vitamin D. Together they show both company-level storytelling and focused product presentation.

How do a brand film and product commercials work together?

The brand film introduces the company and its product range. A product commercial concentrates on one item. Businesses can place each format on the relevant website page and use it in appropriate social content.

Can Focus Media produce a video series for another consumer brand?

Yes. We can start with a priority product and plan the brand film, product commercials and platform versions around the product range, production needs and intended channels.

Start a project like this

Make your products easier to understand and your brand easier to remember.

Tell us which product you want to introduce and where you plan to share it. Focus Media will plan a focused brand or product film.

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