Nature’s Essence Brand Film
A brand film produced by Focus Media for Nature's Essence 永信健康食品, presenting the brand and its products. Originally published in 2017.
Watch the complete film on YouTube
Vancouver website design · Retail branding · Business video
Nature’s Essence: Introduce the store before customers arrive.
Customers can get to know a store before walking through its doors. Focus Media’s work for Nature’s Essence included its logo, website, ecommerce and promotional film, using brand identity and real store footage to introduce the retail business.
Selected Focus Media work
Bring the store and brand to your audience.
Watch the 30-second Nature’s Essence brand film produced by Focus Media.
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HESCA Brand and Website DesignProject context
Let customers see the store before their first visit.
A physical store has a sign, products and a space customers can explore. Its online presence needs to introduce those things too. For Nature’s Essence, brand identity and store footage provided visual recognition, while website and ecommerce work supported further reading and online shopping.
Delivered by Focus Media
From the logo to the online store and promotional film.
- 01Nature’s Essence logo design
- 02Business website design and development
- 03Ecommerce website production
- 04Retail and brand promotional film production
How the work creates value
Connect real store footage with a clear online introduction.
A film shows what the store looks like. A website provides information customers can read at their own pace. Ecommerce supports online shopping. Focus Media created these materials around one brand, giving the business content for different parts of a customer’s decision.
Real work and delivery capability
See the retail brand on screen.
The green brand symbol, bilingual signage and real shop interior appear together in this short film. These are historical production materials; consult the brand for current store and product information.
Brand identity
The Nature’s Essence Bilingual Logo
A green symbol joins the English and Chinese names in a clear brand identity.
Explore brand identityPromotional film
An Introduction Through the Storefront
The historical film brings the store’s sign, interior and product displays into view.
Explore promotional filmCurrent updates and related insights
Continue with the thinking behind this work.
Explore recent films, project updates and ideas for your own business marketing.
FAQ
Three questions about Nature’s Essence Brand, Website and Film
What did Focus Media produce for Nature’s Essence?
Our work included the logo, website design and development, ecommerce and promotional film. This page presents selected brand material and historical footage from that collaboration.
How can a store film work with its website?
The film introduces the store visually; the website provides product information and a shopping destination. Customers can watch first and then explore details. The content and publishing channels are planned for the project.
Start a project like this
Start with the Focus Media services behind this work
Introduce your store to customers who have yet to visit.
Tell Focus Media about your brand, store and key products. We can plan the website and film together.
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