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Vancouver bilingual video · Brand design · Ecommerce websites

Real Organic House: One brand, introduced in two languages.

A brand needs to speak its customers’ language. Focus Media’s work for Canada’s Real Organic House covered its logo, website, ecommerce and films. The collection includes both 30-second and 60-second films in Chinese and English.

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Laboratory scene in the historical Real Organic House English film
Historical 30-second English brand film.

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Project context

Different audiences need equally clear introductions.

Reaching Chinese- and English-speaking audiences takes more than translating a brand name. This collection includes films in both languages and two lengths: a brief introduction and a fuller brand presentation. Logo, website and ecommerce work formed the wider project beyond the films.

Delivered by Focus Media

A brand project with websites, ecommerce and bilingual films.

  1. 01Canada’s Real Organic House logo design
  2. 02Business website design and development
  3. 03Ecommerce website production
  4. 04Chinese and English versions of 30-second and 60-second promotional films

How the work creates value

Choose the version that suits the audience and occasion.

The 30-second films concentrate on a theme; the 60-second films allow more room for a brand presentation. Chinese and English versions give the business a choice for different audiences. Focus Media produced these versions as part of one brand project.

Real work and delivery capability

Explore two lengths and approaches.

Compare the 30-second and 60-second English films. Chinese versions are also available in this collection.

Historical Real Organic House 30-second English film
30-second film

A 30-Second Brand Introduction

Watch the 30-second English brand film. A Chinese version is also available.

Explore 30-second film
Historical Real Organic House 60-second English brand film
60-second brand film

Products in Everyday Settings

The longer film provides a broader visual introduction. Both Chinese and English versions were produced.

Explore 60-second brand film

Current updates and related insights

Continue with the thinking behind this work.

Explore recent films, project updates and ideas for your own business marketing.

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FAQ

Three questions about Real Organic House Bilingual Brand Project

Which languages and film lengths are available in this collection?

The published collection includes 30-second and 60-second films, each with Chinese and English versions. Focus Media’s wider project work also included the logo, website and ecommerce.

Why create different lengths for one brand?

A brief introduction and a fuller presentation need different amounts of space. We start with the audience, publishing location and message, then choose the appropriate format instead of fitting every detail into one film.

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08Hollywood-Calibre Business Video Production02Vancouver Web Design04Content Marketing

Introduce your brand in your customers’ language.

Tell Focus Media about your products, audience and publishing channels. We can help plan your bilingual website and films.

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